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Author: James Hotson

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How customizing subscription billing cycles help with customer retention

  |   Campaign Optimization, Customer Data Analytics, Customer Retention   |   No comment

Some subscription companies are shooting themselves in the foot by following the one size fits all method of monthly billing. Although monthly cycles are industry standard for subscription companies, it’s not necessarily the most efficient model for all.   A monthly cycle makes a lot of sense for...

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rs+tealium

Retention Science Partners with Tealium to Provide Intelligent Retention Marketing Solutions

  |   Customer Lifecycle Marketing, Retention Marketing, Technology Partners   |   No comment

Retention Science improves data collection efficiency and campaign recommendations for e-commerce businesses with new technology partner, Tealium. INCORPORATE BEHAVIORAL DATA TO MAXIMIZE CUSTOMER RETENTION Embedding page tags is an easy way to track all of user browsing activities on a website. Data and insight services such as...

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sxsw 2013

Retention Science Hosts Customer Retention Clinic during SXSW Interactive

  |   Customer Lifecycle Marketing, Retention Marketing   |   No comment

Retention Science was selected to participate as a Spotlight Featured Company in Silicon Beach Sunday Funday on March 10, a technology showcase known as the biggest gathering of LA technology companies during SXSW Interactive. This technology showcase will be held at Austin’s downtown favorite restaurant, Frank....

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rs and mailchimp

Integrate with MailChimp to Help Online Businesses Send Smarter Emails to Maximize Customer Retention

  |   Technology Partners   |   No comment

Retention Science enables MailChimp users to send out individually-tailored emails and increases email click-through rate and conversion by more than 50%.   Users of the popular email marketing platform, MailChimp, can now leverage Retention Science’s predictive technology to send the right offers to the right people at...

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tech analytics

The Importance of Customer Analytics and Why It’s Important to Customer Retention

  |   Customer Data Analytics, Retention Marketing   |   No comment

Had enough of customer analytics? Definitely not. Companies have spent tons of money doing market research, but with technology that constantly changes consumer behavior and research methods, you should keep up with the pace.   Marketers have long been aware of the importance of consumer orientation, for...

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magento logo

We’re an official Magento Industry Partner

  |   Retention Marketing, Technology Partners   |   No comment

PRESS RELEASE Today, Retention Science announces the release of its Magento extension called the “Customer Profiling Engine”. Now available at the Magento Connect Marketplace, the extension enables online stores to increase customer re-engagement and sales by automating personalized retention campaigns for each customer. Consumers have varying preferences...

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