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pen pie charts

Why Customer Analytics is Crucial to Customer Retention Part II

  |   Customer Data Analytics, Marketing Strategy, Retention Marketing   |   No comment

We discussed the importance of analytics to customer retention in a previous post. This post is a deeper dive into the subject. Research shows that consumers have higher probability to become more loyal customers to the brands / businesses they purchased from. For the businesses, if...

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rs+tealium

Retention Science Partners with Tealium to Provide Intelligent Retention Marketing Solutions

  |   Customer Lifecycle Marketing, Retention Marketing, Technology Partners   |   No comment

Retention Science improves data collection efficiency and campaign recommendations for e-commerce businesses with new technology partner, Tealium. INCORPORATE BEHAVIORAL DATA TO MAXIMIZE CUSTOMER RETENTION Embedding page tags is an easy way to track all of user browsing activities on a website. Data and insight services such as...

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sxsw 2013

Retention Science Hosts Customer Retention Clinic during SXSW Interactive

  |   Customer Lifecycle Marketing, Retention Marketing   |   No comment

Retention Science was selected to participate as a Spotlight Featured Company in Silicon Beach Sunday Funday on March 10, a technology showcase known as the biggest gathering of LA technology companies during SXSW Interactive. This technology showcase will be held at Austin’s downtown favorite restaurant, Frank....

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rs and mailchimp

Integrate with MailChimp to Help Online Businesses Send Smarter Emails to Maximize Customer Retention

  |   Technology Partners   |   No comment

Retention Science enables MailChimp users to send out individually-tailored emails and increases email click-through rate and conversion by more than 50%. Users of the popular email marketing platform, MailChimp, can now leverage Retention Science’s predictive technology to send the right offers to the right people at...

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tech analytics

The Importance of Customer Analytics and Why it is Important to Customer Retention

  |   Customer Data Analytics, Retention Marketing   |   No comment

Enough for customer analytics? Definitely not. Companies have spent tons of money doing market research, but with technology that constantly changes consumer behaviors and research methods, you should keep up with the pace. Marketers have long been aware of the importance of consumer orientation, for achieving...

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magento logo

We’re an official Magento Industry Partner

  |   Retention Marketing, Technology Partners   |   No comment

PRESS RELEASE Today, Retention Science announces the release of its Magento extension called the “Customer Profiling Engine”. Now available at the Magento Connect Marketplace, the extension enables online stores to increase customer re-engagement and sales by automating personalized retention campaigns for each customer. Consumers have varying preferences...

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mail blue

Spread the word with email marketing

  |   Customer Data Analytics, Customer Lifecycle Marketing   |   No comment

Before the global boom of e-commerce and internet-based companies, businesses had only few options available to attract new customers or retain their existing client base. Pre-electronic marketing strategies, such as paper flyers or other printed promotional material, would often also prove costly and relatively ineffective....

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