eCommerce Technology

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Why Batch & Blast Bombs

  |   Customer Retention, eCommerce, eCommerce Technology, Email Marketing, Events, Retention Marketing, Trade Shows   |   No comment

Due to the increased use of data science and personalization by marketing teams, consumer expectations have drastically changed.   Consumers expect you to know a lot more about them, including what they're looking for. Brands have a huge opportunity to reduce friction in the online shopping experience...

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e-commerce

11 ways Retention Science keep your customers spending

  |   Customer Data Analytics, Customer Retention, eCommerce Technology, Predictive Analytics, Retention Marketing   |   No comment

More online businesses are seeing proof that adding predictive analytics to customer data increases customer spending, and with good reason - according to a study by the Aberdeen Group, predictive analytics users experience nearly 2 times the lift from marketing campaigns compared to those...

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New Research Uncovers Which Email Promotions Generate the Most Revenue for Online Retailers

  |   Big Data, eCommerce Technology, Email Marketing, Retention Marketing   |   No comment

Data Based on More than 100M Transactions Reveals Free Shipping Offers Sent Later in the Day Maximize Customer Conversion As innovators in retention marketing, we have released new research today that identifies the types of promotional offers that work best – and when they should be...

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