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Email Marketing

digimarket

Better, Faster, Stronger: 2015’s New-Old Retention Marketing Trends

  |   Customer Retention, eCommerce, Email Marketing, Marketing Strategy, Social Media   |   No comment

Even before the last post-holiday sale offers hit inboxes in 2014, the eCommerce blogosphere was flooded with predictions for 2015. Social media gurus, tech-news junkies, and digital marketers all had plenty to say about the coming year, which ranged from the logical (the importance of...

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Loyalty

Lifecycle Marketing Pt 4: How to reward your loyal customers

  |   Customer Lifecycle Marketing, Email Marketing, Loyalty Marketing, Marketing Strategy, Retention Marketing   |   No comment

In conclusion to the 4-part lifecycle marketing series, where we previously covered the Welcome Series, Activation Series and Win-Back Series, we now focus on the final Reward Series.   Focused on the advocacy stage of the customer lifecycle, the Reward Series is built for your most high-value...

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