Customer Retention Tag

ShopOrg

The Marketer’s Guide to the Shop.org 2014 Summit

  |   Customer Data Analytics, Customer Retention, eCommerce, Events, Predictive Analytics, Trade Shows   |   No comment

We recently discussed the importance of trade shows, and for marketers in eCommerce and digital retail, the upcoming Shop.org 2014 Summit is on the must-attend list. Geared specifically for digital and multichannel retailers, Shop.org offers workshops, lectures, and roundtable discussions to equip marketers with the...

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Retention Science and Campaign Monitor Announce Integration for Predictive Marketing Campaigns

  |   Technology Partners   |   No comment

Retention Science, a company using big data to help online retailers retain customers and maximize their lifetime value, has formed an integrated partnership with Campaign Monitor, a leading email marketing provider. Through the strategic integration, Campaign Monitor’s user-base gains access to a retention automation platform...

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clothes rack

5 Ways to Market More Effectively

  |   Marketing Strategy   |   No comment

Marketing is no easy feat. Considering today’s dynamically-changing landscape, the traditional role of marketing has become far more complicated. High ease and accessibility to getting information has elevated consumers’ purchasing power, and consumers now are no longer afraid of voicing dissatisfaction and switching between companies....

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