19 Feb Webinar: Build Brand Loyalty and Value with Email Marketing
Once the holiday sales are over and the dust begins to settle, the first quarter of the new year gets a little stagnant. Less engagement, less purchase activity, and less of everything make the eCommerce “slow season” a real drag for marketers. But not all is lost. There’s plenty of ways to sell without actually selling.
This is the perfect time to provide less promotional and sales based emails and start building your brand loyalty and value with email marketing. It can be done in a variety of ways, but these emails need to be carefully crafted with the goal of creating lasting value for your customers, and be just too good to delete from their inboxes. Join us as we breakdown some of the best, curated emails that will enhance your brand, build loyalty, and keep your customers wanting more.
In this webinar you’ll learn to:
- How selling your brand without sending promotional emails is an effective practice, and why it’s more important now compared to other times of the year
- The best of the best: Great email examples that are too good to delete and how they keep customers wanting more
- Tying this to your big-picture email marketing strategy and best practices
Jennie Fernandez, Enterprise Client Success Manager @ ReSci
Jennie works with a variety of clients at ReSci, implementing marketing strategies to ensure our clients are successful. She brings her experience from working with top brands at digital media agencies.
Michael Cheng, Marketing Manager @ ReSci
Michael is an experienced digital marketer, building and executing strategies to drive ReSci’s growth. He leverages his knowledge and passion for technology to help brands succeed.
Here’s the webinar recording with a great Q&A session with our attendees. Subscribe to our newsletter and receive notifications for future webinars, events, and proven marketing strategies backed by data science.
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