Podcast: BURST Oral Care – Part 1 – The secret to building a brand
Our latest sponsored podcast is with BURST Oral Care—an affordable yet high-quality premium dental care solution—with founders, Hamish Khayat and Brittany Stewart.
If you’re a growing brand there’s nothing like having a loyal, fanatical, and growing community. Having a community can help build brand awareness, product innovation, and figure out what consumers really want. But building a community isn’t easy.
Hamish Khayat, CEO & Co-Founder and Brittany Stewart, COO & Co-founder of BURST wanted to revolutionize the oral care industry. They wanted to do something different in an industry that lacked innovation and was historically not fun. They set their sights on building products with the help of their brand ambassador community.
The results: people have referred to their products as the “Batmobile of Toothbrushes” or the “iPhone of Toothbrushes” because of its innovative design. The innovative design, price point, and differentiation in the market was a direct result of growing and utilizing their brand ambassadors.
In part-1 of this BURST Oral Care podcast you’ll hear about:
- Founders Hamish Khayat & Brittany Stewart sharing how the brand started
- The reasons behind their success
- How they employ an old school business philosophy to build their community
- How building this community has been the greatest part of the BURST’s journey.
Listen to the full podcast below.
Stay tuned for part-2 of BURST Oral Care podcast episode, and be sure to subscribe to our newsletter to get the latest updates and future podcasts. If you liked this, make sure to check out BURST Oral Care’s case study on how leveraging Al in campaigns increased conversion rates.
We love helping brands grow! That’s why we’re sponsoring The Story of a Brand podcast, to give you a glimpse into the minds that ignited some of the best, influential brands in the business. We want to motivate and support brands by sharing valuable stories and content.
The Story of a Brand podcast has 15,000+ monthly streams, and is the #1 show on Apple Podcasts that features B2C commerce brands. They have interviewed brands like PAIGE, Pair of Thieves, Burst Oral Care, and many more. We’re very excited about the great content this sponsorship will provide. Make sure to subscribe to our newsletter to get all the latest podcasts.
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