Sessions You Won’t Want to Miss at Etail East 2015

Etail East is kicking off in less than a week. Multi-channel retail and innovation in eCommerce are major themes, and there’s a lot of emphasis on what’s new in mobile as well.

To kick-off the start of Etail East, we’re hosting dinner with our partners at Bronto and Magento at Ostra on Monday night and welcome those in eCommerce and retail to join. Whether you’re in town for the show or call Boston your home, we hope to see you there!

Here are our top sessions to attend:

Monday

10:30 am

How you can identify the 20% of customers that make up 80% of your revenue

Karen Kolb, Sr Director Customer Marketing Gilt Groupe

Trying to be all things to all people will risk watering down a brand. Instead, marketers should be focusing on retaining the group that generate the most revenue. Learn how Gilt Groupe gets a higher ROI with personalized messaging and relevant content.

Tuesday

8:15 am

Retail Revolution: How digital is transforming Target and fueling the future of shopping

Jason Goldberger, President Target.com and Mobile

Target may be the leader in digital with the Target app and Cartwheel app being two of the most downloaded retail apps. Learn valuable insights as Jason Goldberger reflects on the three year journey to becoming a leader in digital and retail innovation as well his forecast on where eCommerce is going.

2:30 pm

2015 Moshpit of eCommerce Experts: The future of eCommerce

Sean McDonald, Managing Director PwC

Sam Decker, Co-Founder and Chairman Clearhead

At this session, the audience becomes the panel. Share insights with your peers in a lightning round game show setting. You’ll be sure to get in a lot of laughs and learning.

Wednesday

10:05 am

The Digital, Cultural, and Algorithmic Reinvention of Ashley Stewart: A story of core principles and innovation

James Rhee, Executive Chairman and CEO Ashley Stewart

The twice bankrupt brick-and-mortar has become one of the country’s fast growing multi-channel brands in less than a year. Ashley Stewart is now a leading global plus-size fashion brand with super high growth mobile-driven eCommerce platform. Learn how this company achieved success without giving up their core values and customers.

Thursday

10:25 am

Turning Traffic into Sales: Making the mobile experience better for today’s customers

Beth Beiriger, Director Product Management Invaluable

Scott Jungling, Front End Engineer Build.com

Blaine North, Sr Product Manager Saks.com

Nitin Mangtani, Founder and CEO PredictSpring

2015 really is the year of mobile, and there are lot of things to learn from the leaders and innovators as they navigate the landscape. This panel will be a great place to discover new techniques and confirm best practices.

There are so many great speakers and companies featured at Etail East this year. If you’re heading out the show, we hope to see you in Boston!

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