Virtual Event: E-commerce Certainty in Uncertain Times

Brands across the country are facing challenges from retail closures, shelter in place orders, economic upheaval, and more. How can brands continue to survive in these unprecedented circumstances and try to tame erratic customer behavior?

The reality is traditional ways brands have engaged with customers are changing. Brands will need to adjust their marketing strategies and sharpen their marketing tool-set accordingly.

Join our panel of industry experts to discover how brands are incorporating new AI & data science tools into their digital marketing stack to create a deeper understanding of their consumer’s behavior. Using this knowledge will create meaningful experiences that truly connect customers with brands. 

Our expert panelists will discuss:

  • The major ways that consumer behavior has changed in the past months
  • How brands are adapting data to enhance the customer experience, and how you can adopt a similar approach
  • What areas brands are incorporating AI & data science into their marketing stack
  • How brands are responding to this new reality effectively

Join Fenix Commerce, Pattern89, and ReSci for this insightful discussion hosted by Ramon Vela, from The Story of a Brand podcast. Register for our live event and receive a recording, plus a chance to speak to panelists during our Q&A session!

 

Our speakers

Jeff Cunning, Co-founder & CPO  @ Pattern89

Jeff is an expert in DTC marketing strategies and tactics, building products at Twitter, Salesforce, and ExactTarget.

 

Akhilesh Srivastava, Founder & CEO @ FenixCommerce

Akhilesh has led e-commerce strategy for over 20+ years at companies like Ebay, IBM, and for many Fortune 500 companies. He has helped launch eCommerce products, and has experience in supply chain fulfillment and logistics. He’s a technology enthusiast, passionate about changing shopping experience with technology innovations.

 

Derek Kwan, COO & VP of Product @ ReSci

With 15+ years experience in marketing and ad tech, Derek previously led product innovation at Yahoo! He also trains his game theory skills in his spare time as a poker player.

 

Here’s the event recording with a great Q&A session with our panelists. Subscribe to our newsletter and receive notifications for future webinars, events, and proven marketing strategies backed by data science.

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