May 2013

email marketing

The increasing use of emails as a marketing strategy

  |   Email Marketing, Marketing Strategy   |   No comment

Realizing that the use of the Internet has become widespread, current marketing strategies has taken precedence over more traditional marketing methods such as flyers stashed in your physical mailboxes, or persistent part-timers waving pamphlets and coupons along traffic-clogged streets. It therefore comes as no surprise...

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How to Effectively Use Both Outbound & Inbound Marketing

  |   Email Marketing, Loyalty Marketing, Marketing Strategy, Retention Marketing, Social Media   |   No comment

Commonly spoken by marketers today is the tagline “Outbound vs. Inbound Marketing.” However the reality is, the best marketing tactic is not one versus the other but a combination of both. Read on to see how you can reap the benefits of both strategies. Outbound Marketing...

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