Data Analytics Tag

New Research Uncovers Which Email Promotions Generate the Most Revenue for Online Retailers

  |   Big Data, eCommerce Technology, Email Marketing, Retention Marketing   |   No comment

Data Based on More than 100M Transactions Reveals Free Shipping Offers Sent Later in the Day Maximize Customer Conversion As a leader and innovator in retention marketing, we have released new research today that identifies the types of promotional offers that work best – and when...

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tech analytics

The Importance of Customer Analytics and Why it is Important to Customer Retention

  |   Customer Data Analytics, Retention Marketing   |   No comment

Enough for customer analytics? Definitely not. Companies have spent tons of money doing market research, but with technology that constantly changes consumer behaviors and research methods, you should keep up with the pace. Marketers have long been aware of the importance of consumer orientation, for achieving...

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