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Data-driven marketer’s guide:

Customer churn

Guides and resources

The ROI of true automation

This study–with 99% statistical confidence–proves ReSci creates significant revenue impact for clients

Retention marketing and predictive analytics

Learn about welcome purchase probability, churn, customer future value and more

Email marketing

Identify your audience, personalize your content, optimize your timing, and measure your campaigns

Predicting customer churn

Learn how you can calculate, predict, and prevent customer churn

Lifecycle marketing

Get a breakdown of campaign stages, best practices, and examples from winning marketing teams

Subscription marketing

Extend your subscriber lifecycle and keep customers engaged

2017 Subscription industry report

Discover where the subscription industry is in 2017, important customer trends, and what keeps some brands from profitability

Learnings from the CMO of Belkin

The CMO of Belkin International, joined us to drop some serious knowledge on what it takes to be a great marketer

Secrets to eCommerce Success

Key points from the Founder of Forerunner Ventures that discovered and nurtured brands like Birchbox and Warby Parker

eCommerce insights from Birchbox CMO

Deena Bahri, CMO of Birchbox, shares her path to CMO and her years of marketing knowledge

Insights from Greg Bettinelli

The managing partner at Upfront Partners, co-founder of accelerator MuckerLab, and the former CMO of HauteLook on the journey from CMO to Partner at a VC firm

Techstars: Life of a startup founder

Techstars Executive Director Cody Simms & ReSci CEO Jerry Jao sit down to chat on a broad range of topics